Books and Book Chapters
Service Design and Service Thinking in Healthcare and Hospital Management
Brenda Gleason and Jennifer Bohn are co-authors of the chapter entitled “Using Small Step Service Design Thinking to Create and Implement Services that Improve Patient Care”. The chapter highlights several examples of small step design thinking that help healthcare organizations make service changes, resulting in significant improvements in patient outcomes.
Entire book or single chapters will be available for purchase in January 2019 on Springer.com
Service Business Model Innovation in Healthcare and Hospital Management
Brenda Gleason and Jennifer Bohn are co-authors of the chapter entitled “Essential Characteristics of Service Business Model Innovation in Healthcare: A Case-Study Approach”. The chapter highlights examples of successful innovation at four different health systems, based on interviews with leaders from each institution.
Entire book or single chapters available for purchase on Springer.com
Essential Case Studies in Public Health
Brenda L Gleason is the co-editor of the Essential Case Studies in Public Health: Putting Public Health into Practice by Jones and Bartlett Learning. The book is part of the Essential Public Health Series. Brenda is also co-author on two of the case studies included in the book.
Case #6: An Outbreak of Yellow Fever in Paraguay: Health Risk Communication in a Crisis. Authors: Jauregui B, Gleason B, Gurman T, and J Andrus.
Case #18: The X-Pack Smoking Cessation Kit: A Social Marketing Case Study. Authors: Abroms, L, Mobley A, Lucariello K, and B Gleason
Essential Case Studies in Public Health is available for purchase on Jones & Bartlett Learning and Amazon.com.
8 Things We Can Do To Fix the System
“This book gives practical suggestions any one of us can use to improve the health of our families and ourselves. Gleason offers a common sense approach to get more from the health care system starting with each of us.”
-TOMMY G. THOMPSON, Former Secretary U.S. Department of Health & Human Services
8 Things We can Do To Fix the System is available for purchase on Amazon.com